Researchers complain to ASA over Midnite gambling promotions

Researchers at Bristol University have complained to the Advertising Standards Authority about Midnite social media promotions, alleging that football-related content breaches rules on gambling advertising likely to appeal strongly to minors. The ASA said it had received a complaint about the posts and was assessing what further action to take; it also said investigations were under way into questions about content marketing and the boundaries between advertising and editorial material.