Online sports betting generated €204.8m in spend in Italy in January 2026, up 28.8% from €159m a year earlier; stakes reached about €1.5bn, a 7.1% increase. Lottomatica led operators by spend market share at 28.6%, followed by Sisal at 19.4%, according to operator data compiled in the market report.
The figures show changes in Italian online betting spend, stakes and operator market shares for January.
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Online sports and virtual betting generated €139.4 million in spending in June, according to reported market figures. Lottomatica held 30.98% of spending, followed by Sisal at 22.20% and bet365 at 10.23%; the five largest operators together accounted for more than 81%.
Online betting spending in Italy fell 11% year on year to €149.5m in April 2026, while stakes rose 9% to €1.28bn, according to reported operator data. Lottomatica led spending with a 31.8% share; Sisal’s spending increased 11.1%.
Italy’s online casino market recorded spending of €297.2 million in April 2026, up 18.2% from the same month a year earlier, the report said. Lottomatica held a 31.3% share of spending, while total stakes exceeded €6.9 billion.
Online casino spending in Italy reached €304 million in July 2026, up 15.3% from the same month a year earlier, according to reported market figures. Lottomatica held a 31.10% share of spending, ahead of Sisal at 13.69% and Eurobet at 7.74%.
Italy’s online cash poker market recorded €4.57m in spending in June 2026, up 1.6% year on year, according to reported operator data. PokerStars held a 36.39% share, ahead of Lottomatica at 20.94% and Sisal at 18.06%; Sisal’s spending rose 76.2%, while bet365’s fell 8.5%.