ASA upholds complaints against LEBOM over gambling and alcohol adverts
The UK Advertising Standards Authority upheld two complaints about LEBOM’s paid social media adverts, finding that they linked betting with social approval and encouraged excessive drinking. The ASA told LEBOM to remove the offending material and ensure future adverts avoid those messages; the company had already withdrawn the ads.
The ruling requires LEBOM to avoid advertising that links betting with social status or excessive drinking.