ASA upholds complaint against PokerStars Instagram gambling advert
The UK Advertising Standards Authority upheld a complaint about a PokerStars advert posted on Instagram on 23 December, ruling that it breached gambling advertising rules. PokerStars acknowledged the advert did not comply with the CAP Code and said it removed it after receiving the complaint; the ASA said the depiction of repeated wins and a claim that slots were an investment could encourage socially irresponsible gambling.
The ruling identifies advertising claims and depictions that operators must avoid in UK gambling promotions.