Salsa Technology and Optimove agree Latin American platform partnership
Salsa Technology and Optimove announced a partnership on 8 December to integrate Optimove's CRM platform with Salsa's iGaming platform in Latin America. The companies said the integration will be available to Salsa's operator partners in Brazil and other Latin American countries, with the agreement making Salsa the first Brazilian platform provider integrated with Optimove.
Salsa operator partners are due to gain access to Optimove's CRM integration across Brazil and other Latin American markets.