Penn Entertainment, which owns theScore Bet, extended its multi-year partnership with Golf Canada, the company said. theScore Bet will remain the exclusive official gaming partner of Canada’s men’s and women’s golf championships, including the RBC Canadian Open and CPKC Women’s Open.
The extension preserves theScore Bet’s exclusive gaming partnership with Golf Canada’s men’s and women’s national championships.
Quarter ended 30 September 2026
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The Canadian Football League launched a mobile app on 8 September with theScore Bet as its presenting partner, according to the league’s announcement. The partnership includes branding and scoreboard and betting-odds integrations across the CFL app, theScore’s media app and the sportsbook platform. The arrangement forms part of a broader, non-exclusive partnership with PENN Entertainment’s gaming brand.
theScore Bet announced a multi-year national partnership with the Canadian Football League, becoming an official authorised gaming operator. The parties plan fan activations during the remainder of the 2026 season and beyond, with the agreement covering Alberta and Ontario.
PENN Entertainment said it has partnered with Birches Health to add responsible-gaming content to its US online gaming platforms. Customers of theScore Bet and Hollywood Casino will be able to access the resources through the apps.
Penn Entertainment and ESPN agreed to end their US sports betting partnership, Penn said. The deal will terminate on 1 December 2025 under a clause allowing either side to exit if market-share thresholds are missed. Penn said it will switch its US betting brand to theScore Bet.
Penn Entertainment and ESPN agreed to end their 10-year betting partnership, effective 1 December 2025, as Penn shifts its interactive focus towards Canada and its Hollywood iCasino products. Penn said payments to ESPN for the agreement will end after Q4 2025; it reported 7% year-on-year revenue growth in Ontario in Q3 2025.