PENN Entertainment signed a multi-year agreement with the NFL naming theScore Bet an official partner for sportsbook and iCasino in Canada. The agreement covers PENN's Canadian gaming brands in Ontario and Alberta and includes access to league and team intellectual property, marketing and advertising assets, according to PENN.
The agreement gives PENN's Canadian gaming brands NFL marketing rights across Ontario and Alberta.
Quarter ended 30 September 2026
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Reportedly, BetMGM and NHL player Connor McDavid have renewed their partnership. McDavid will remain in the operator’s responsible gambling campaigns on broadcast, digital and social media channels.
BetMGM and Connor McDavid have renewed their partnership, the operator announced. Under the renewed agreement, the National Hockey League player will continue to appear in BetMGM's responsible gambling campaigns on broadcast, digital and social media channels.
BetMGM Rewards is adding live-event ticket redemptions through Gametime, according to the headline. The source text was not available, so further details of the arrangement are not stated.
Kalshi has introduced ladder and escalator contracts on selected NFL player markets. The contracts pay incremental amounts as a player accumulates statistics, with each contract settling at between $0.00 and $1.00. Ladders and escalators are available for receptions, receiving yards, rushing yards and a fantasy ladder based on fantasy points.
Kalshi now offers ladder and escalator contracts on a limited set of NFL player markets. Payouts grow step by step as a player's statistics accumulate, and every contract settles somewhere between $0.00 and $1.00. The eligible statistics are receptions, receiving yards and rushing yards, plus a fantasy ladder tied to fantasy points.
Kalshi has partnered with Signify Group to identify online abuse and threats targeting athletes and coaches in connection with sports event contracts. Kalshi said it may restrict or close accounts and share evidence with sports organisations and law enforcement; the monitoring covers the NFL, NBA, MLB, NHL and ATP Tour.
Reportedly, BetMGM is directing more marketing towards New Jersey, Pennsylvania, Michigan and West Virginia, where it offers both online casino and sportsbook products. Online casino generated approximately 68% of Q3 revenue, with revenue from that segment increasing 6% year on year to $483m.
Online casino accounted for roughly 68% of BetMGM's third-quarter revenue, and the operator now plans to concentrate more marketing spending on the four markets where it runs both a casino product and a sportsbook. Those states are New Jersey, Pennsylvania, Michigan and West Virginia. By contrast, the company's mobile sportsbook is regulated and available in 25 jurisdictions. Online Poker Report covered the shift, drawing on a company release and the earnings call.