SoftConstruct announced a partnership with Ronaldinho Gaúcho to expand its games portfolio ahead of the World Cup. In an interview, VBet Brasil vice-president Fábio Tibéria said Ronaldinho contributed ideas and feedback to the first games developed for the project.
The partnership links a named football figure to SoftConstruct’s games portfolio, while Tibéria says he helped develop the agreement.
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Brazil’s Secretariat of Prizes and Bets said Ordinance SPA/MF No. 2,596/2026 governs betting-company brand exposure during the 2027 Women’s World Cup in Brazil. It permits official FIFA sponsors, commercial partners and suppliers to display brands on tournament-related assets, but bars betting offers, promotions and links directing consumers to betting platforms. Operators’ related authorisation requests may be submitted until 31 October 2026 for priority review.
Brazil’s Secretariat of Prizes and Betting issued rules for an accelerated authorisation process for fixed-odds betting companies linked to the 2027 FIFA Women’s World Cup. Eligible Brazilian FIFA partners or contractors may seek a limited licence for 24 May to 25 August 2027, paying R$1,528,767.12 and establishing a R$2.5m reserve, or apply for a five-year authorisation. Applications are due by 31 October 2026, and event-period licensees may offer bets only on the tournament.
Blask data reportedly show betting-brand searches in Brazil rose above their weekday baselines on all six days the national team played at the 2026 World Cup. Searches on the 19 July final day were 8% below a typical Sunday, then fell 27% below a typical Monday the next day; the Haiti match produced the largest relative rise, at 31%.
Brazilian fixed-odds betting platforms recorded more than 120 million transactions during the 2026 World Cup, according to a study by identity-verification company Unico. The study found 13 million unique active bettors, with activity peaking at 1,513 requests per second during Brazil's match against Scotland on 24 June. Unico said its systems blocked 770,000 fraud attempts during the tournament.
Reportedly, Brazil’s tournament legislation provides an advertising exception for betting sponsors at the Women’s World Cup in 2027. The law passed in June 2026 permits brand exposure by companies not yet regulated in Brazil.