Brazil SPA sets betting-brand rules for 2027 Women’s World Cup
Brazil’s Secretariat of Prizes and Bets said Ordinance SPA/MF No. 2,596/2026 governs betting-company brand exposure during the 2027 Women’s World Cup in Brazil. It permits official FIFA sponsors, commercial partners and suppliers to display brands on tournament-related assets, but bars betting offers, promotions and links directing consumers to betting platforms. Operators’ related authorisation requests may be submitted until 31 October 2026 for priority review.
Operators and sponsors must distinguish permitted tournament branding from prohibited betting promotion and meet the stated application deadline.