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NCAA ties Genius Sports data access to restrictions on negative college props

Business

The NCAA has made Genius Sports' continued access to official college sports data conditional on sportsbooks not offering negative player props, NCAA President Charlie Baker said. The expanded agreement makes Genius the exclusive distributor of official NCAA data to licensed sportsbooks through 2032. Baker said slightly more than half of states with legal sports betting prohibit college prop bets, leaving athletes exposed to related pressure and abuse elsewhere.

The condition could affect sportsbooks' college prop markets and Genius Sports' data distribution under the agreement.

End-of-day close Genius Sports (GENI), USD, to 3 July 2025
Story date7 April 20253 July 2025

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Genius Sports NYSE: GENI

Quarter ended 30 September 2026

Revenue
USD 269.9m

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