Gambling Commission appoints four suppliers to consumer research framework
The UK Gambling Commission has appointed Yonder Consulting, Humankind Research, Savanta and the Behavioural Insights Team to support its consumer voice framework. Each supplier has a two-year contract, which can be extended to 2029; the framework is intended to broaden research into gambling motivations and consumer groups.
The contracts give the commission research support to inform its understanding of gambling consumers and policy.