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Brazilian government amendment removes limits on soccer betting adverts

Regulation

A 2023 amendment introduced by Brazil’s federal government removed restrictions on when betting adverts could run during sporting events, leaving a ban on communications targeting minors. The government argued the earlier limits would constrain advertising and commercial expression; the Ministry of Justice said its aim was to protect children and adolescents. The Ministry of Finance is considering a review of the guidelines.

A possible review could change the advertising rules that betting operators must follow in Brazil.

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Regulation

Brazilian editorial urges Supreme Court to uphold online betting ban

A newspaper editorial published on 8 November called on Brazil's Supreme Federal Court to uphold Provisional Measure 1.394/2026, which ended regulated online betting. The editorial cited R$144 billion allegedly diverted from retail to betting over two years; a commentary challenging that figure put regulated-market gross gaming revenue at R$56.97 billion over 18 months, using Ministry of Finance figures for 2025 and the first half of 2026.

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