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Brazil’s finance minister studies bet advertising limits during World Cup

Regulation

Brazilian Finance Minister Dario Durigan said on 26 June that his team was studying limits on betting adverts during World Cup broadcasts. The proposal would use warnings similar to those for alcohol and tobacco. Senacon also opened an investigation into possible abusive betting placements during CazéTV broadcasts, according to the report.

Potential advertising restrictions and a consumer-protection investigation could affect how betting operators reach Brazilian audiences.

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Brazilian Senate examines betting advertising and gambling harms during World Cup

Brazil’s Senate held a public hearing on 2 July about betting promotion during the 2026 FIFA World Cup and the effects of online gambling. Senators called for tighter advertising rules, while Health Ministry official Gabriella de Andrade Boska said more than 25 million Brazilians gambled in 2025 and 4.4% showed symptoms of gambling disorder. SPA/MF deputy secretary Fabio Macorin said licensed operators must monitor customer behaviour and act when problems emerge.

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