Brazil betting firms ran at least 1,138 Meta ads during 2026 World Cup period
At least 1,138 ads from Brazil’s ten largest online betting firms remained active across Meta platforms on 6 July 2026, according to a review of the platform’s Ad Library. The firms did not disclose campaign spending or audience profiles, limiting independent checks on whether the ads excluded under-18s as required by law.
The missing audience data limits checks on whether betting campaigns complied with age-based advertising requirements.