Blask and Atlas agree iGaming research partnership across global markets
Deals & M&A1 min read
Blask and Atlas said they had agreed an editorial and research partnership linking regulatory developments with demand and competition across international gambling markets. Atlas will contribute licensing and market-access research, while Blask will provide search-demand data and market indicators. The companies are assessing potential data integrations, with their first joint articles scheduled for late 2026.
Blask and Atlas have agreed an editorial and research partnership to examine the effects of regulatory changes on demand and competition in international gambling markets. The collaboration aims to help operators and affiliates assess licensing developments alongside demand and competitors.
Atlas will contribute research on licensing rules, regulatory developments and market access. Blask will supply index trends, brand positioning data, search-based demand shares by licensing category and modelled revenue-potential benchmarks.
The companies are assessing whether to display selected Blask market indicators within Atlas and integrate Atlas regulatory information into Blask's market views. The scope and availability of any integrations will be confirmed separately.
Max Tesla, Blask's CEO and co-founder, said regulatory change alone does not show existing demand or which brands control it. Andrew Leming, Atlas's founder and CEO, said entering a market requires an understanding of its rules and competitors.
The first joint articles are scheduled for publication in late 2026.