Zitro places 13 games in North American emerging-supplier ranking
Deals & M&A · SectorWire deskSource published 3 min read
In brief
- Zitro placed 13 of 25 games in the October 2026 Emerging Suppliers ranking for the US and Canada.
- Penguin Party ranked first with an index of 2.19 against its casino zone and 1.53 against the house average.
- Zitro holds seven of the top 10 positions and accounts for 267 of 496 machines monitored.
- The report was published by Eilers & Krejcik Gaming with Fantini Research.
Zitro placed 13 of the 25 games in the Emerging Suppliers category of the October 2026 Top Indexing New Games ranking for the United States and Canada, published by Eilers & Krejcik Gaming with Fantini Research. The company holds seven of the top 10 positions, according to the report.
Penguin Party entered the ranking in first place, with an index of 2.19 against games in the same zone of the casino floor and 1.53 against the overall house average. The report measured the title on six machines in two casinos after 27 days in operation, and the source describes its trend as rising. The indices measure theoretical win per machine relative to other machines.
Second place went to Super Burst – Boosted – Cartin Gold from Sega Sammy with an index of 1.40. Novomatic took ninth with Rising Treasures – Book of Ra – Treasure Gods, which rose from 15th, and Sega Sammy closed the top 10 with the debut of Penguins Treasure.
Zitro's remaining titles in the list are Tied Up! Coins – Beauty in 11th, Haunted Fortune – Twilight in 12th, River Gold Wealth – Hudson in 13th, King Fu Frog – Food in 15th, Funny Bunnies – Moon in 16th and Tied Up! Coins – Charm in 21st.
The report uses a historical average index of 1.08 for the top 25 and 0.93 for all games. Six Zitro titles exceeded the top-25 mark, and among other suppliers only the Sega Sammy game in second place reached that level.
On installation, Haunted Fortune – Nightfall is on 60 machines in 26 casinos, the largest base among the 25 games assessed, and Brave Dragon – Wutai is on 51 machines in 20 casinos. Across its 13 titles, Zitro accounts for 267 of the 496 machines monitored in the ranking, about 54% of the total. Gaming Arts has six games in the list, Sega Sammy three, and Novomatic, Velvix and Game Media Works one each.
Under the EKG methodology, the Emerging Suppliers category covers suppliers not yet among the large operators in the North American machine market. To enter the monthly new-games ranking, a title must have been launched less than 365 days earlier and be present in at least two casinos and on two machines. The report also assigns each game a degree of statistical confidence, which rises with the installation base.
Eilers & Krejcik Gaming is a research and consulting agency specialising in gaming equipment, interactive gaming and sports betting. In January 2022 it acquired assets of Fantini Research, including its news publications and virtual trade-show business.
Zitro was founded in 2007 and became known in video bingo. From 2016 it expanded its portfolio into video slots and more recently entered digital casinos through the Zitro Digital division. The company operates in regulated markets in Europe, the United States, Latin America and Asia.
In September 2026, Zitro received a Gaming-Related Vendor License from the General Commercial Gaming Regulatory Authority (GCGRA) in the United Arab Emirates, becoming the 25th licensed supplier in the country alongside Aristocrat, IGT, Light & Wonder, Novomatic and Konami. The market is preparing for the opening of Wynn Al Marjan Island, scheduled for September 2027.
In Brazil, Zitro Digital has been forming partnerships in 2026 to bring its titles to authorised platforms in the country, including Betnacional (Flutter Brasil) and Esportes da Sorte, the source states.
Cite as: SectorWire, “Zitro places 13 games in North American emerging-supplier ranking”, 25 October 2026, https://sectorwire.news/item/zitro-places-13-games-in-north-american-emerging-supplier-ranking/
Key facts
- Parties
- Zitro, Eilers & Krejcik Gaming, Fantini Research
- Market
- USA