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SBT and Sportingbet launch Champions League betting videocast

Business

Brazilian broadcaster SBT and Sportingbet have launched BigOddCast Sportingbet, a football and betting videocast for UEFA Champions League coverage. Three-minute segments are scheduled for the Chelsea–Barcelona and Inter Milan–Liverpool pre-match broadcasts, while episodes of about 20 minutes will be available on +SBT and SBT Sports’ YouTube channel.

The partnership adds branded betting content to SBT’s Champions League broadcasts and digital platforms.

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