OLG and MLB agree multi-year sports betting partnership in Ontario
Source: OLG
Ontario Lottery and Gaming Corporation and Major League Baseball announced a multi-year partnership making OLG’s PROLINE products an official sports betting partner in Ontario. OLG receives rights to MLB logos and cross-promotion through the league’s digital and social channels, alongside baseball content and free-to-play games during the season.
The agreement gives OLG sports betting marketing rights and MLB content across its online and retail offerings in Ontario.