Octoplay entered Spain’s regulated iGaming market through an extension of its partnership with Flutter Entertainment’s PokerStars brand, the company said. Its slot portfolio became available to Spanish players, following existing launches with PokerStars in the UK, Italy and Ontario.
The agreement expands PokerStars’ supplier relationship with Octoplay in Spain.
Quarter ended 30 September 2026
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PokerStars, a Flutter-owned subsidiary, launched a B2B offering, reportedly allowing partners to access PokerStars Network liquidity. The stated aim is to support larger prize pools and events.
Flutter selected Comversa Reply to develop and monitor generative engine optimisation for Sisal, SNAI and PokerStars in its Southern Europe and Africa region, according to a report dated 3 September 2026. The assignment includes assessing brand visibility and analysing responses generated by artificial intelligence systems.
Flutter Entertainment began integrating PokerStars onto the Betfair platform in the UK on 13 August 2026. The company said the step is the first in a process that will later involve Sky as well, as it seeks a single network for its group brands.
PokerStars said its software will launch for Betfair players in the UK on 13 August under the name PokerStars on Betfair. Existing UK PokerStars players will see no immediate change; Paddy Power Poker and Sky Poker are expected to adopt the software in the coming months as Flutter brings its brands into the PokerStars Network.
Flutter Entertainment will add Betfair customers in the UK to the PokerStars network from 13 August, the company said. Customers will access the service through a co-branded PokerStars offering on Betfair as Flutter pools poker liquidity across its brands.