Midnite said it raised $35m in a Series C round led by The Raine Group. Existing investors Big Bets, Discerning Capital, Makers Fund and Play Ventures also participated, taking Midnite’s total equity funding above $75m.
The raise supports Midnite’s plans to expand operations and develop its product and engineering teams.
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Midnite appointed Anthony Ladislaus as general manager for its Gibraltar operations, reportedly. He had spent almost eight years at Entain, the parent company of Ladbrokes and Coral.
The ASA banned a TikTok advert linked to Midnite after an AI-generated man shown using a gambling app appeared under 25. Midnite said it had not authorised the spot, which an affiliate partner published.
The UK’s Advertising Standards Authority cleared White Hat Gaming’s adverts on HLTV, finding they were not directed at under-18s, according to a report. It also upheld a complaint about a Midnite TikTok advert featuring an AI-generated person who appeared under 25, ordering that the advert not appear again and telling Midnite and affiliate Limay Media to prevent similar adverts.
The UK’s Advertising Standards Authority warned Dribble Media, the company behind Midnite, over a TikTok advert seen on 3 July 2026, according to a report. The ASA found that the AI-generated character appeared to be under 25 and that the prompt lacked age safeguards; it also ruled that White Hat Gaming’s esports adverts were not directed at under-18s.
Reportedly, Midnite has hired former FanDuel and Sky Bet staff to expand its product team. The recruitment supports international growth plans that include a planned Canadian launch.