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KSA issues guidance on Dutch online gambling advertising rules

Regulation

The Netherlands’ KSA published guidance on 18 March 2026 explaining the ban on untargeted online gambling advertising and the requirements for remote-gambling licensees. It covers advertising through third-party platforms, users’ ability to refuse promotional messages, and how operators should document their compliance efforts. The guidance also includes practical examples and answers based on supervisory findings.

Remote-gambling licensees receive the KSA’s interpretation of advertising duties, including controls to keep promotions from vulnerable people.

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