Kambi licenses sportsbook source code to Allwyn for €50m
Business1 min read
Kambi has licensed its sportsbook source code to Allwyn for €50 million over three years, under a deal that gives Allwyn a perpetual global licence. The companies also signed a long-term trading services agreement; Kambi expects the partnership to contribute €45 million to €50 million to its operating profit over 2027–2031, based on current assumptions. Separately, Allwyn agreed to acquire the remaining 30% of Instant Win Gaming for $120 million.
Kambi has licensed its sportsbook source code to Allwyn for €50m, payable over three years up to 2029. The perpetual global licence allows Allwyn to build and modify its sportsbook using the code.
The companies have also entered a long-term trading services agreement. Kambi expects the partnership to contribute €45m to €50m to its operating profit during 2027 to 2031, based on current assumptions.
Kambi staff will be deployed to help Allwyn develop the skills needed to use the source code. The staff will formally transfer after the multi-year deployment ends and the necessary infrastructure has been implemented.
Allwyn chief executive Robert Chvatal had previously stated a preference for the company to run its own sportsbook. Allwyn previously had a €217m agreement to acquire a 51% stake in Novibet, primarily to gain access to sportsbook technology. That deal was later dropped because of competition concerns.