IAP offers preventive checks as Italian gambling advertising rules develop
Vincenzo Guggino, secretary-general of the IAP, said at IGE 2026 in Rome that the organisation checks advertising for compliance and offers preventive reviews. He said rules remain under development and the IAP wants to take part in scrutiny of new AGCOM guidance, balancing consumer awareness of gambling harm with effective operator communication.
Operators may use IAP’s preventive reviews as Italian gambling advertising guidance develops.