H2 analyst estimates Brazil’s illegal betting market at about 30%
H2 Gambling Capital managing director Ed Birkin estimated that illegal operators account for about 30% of Brazil’s betting market, below other estimates cited in the debate. He argued that overstating the illegal share could encourage tighter rules for licensed operators, as a proposed rise in the GGR tax from 12% to 18% awaited a Congressional vote.
Birkin’s estimate and the proposed tax increase are relevant to licensed operators assessing Brazil’s regulatory exposure.