FEDE study reports €46.22m in planned 2025 advertising for SELAE lotteries
A study by Spain’s Association of Communication Companies (FEDE) put SELAE’s planned 2025 commercial lottery campaign budget at €46.22m. The report also cited two SELAE advertising tenders: €33m for media services for the Christmas and El Niño draws, and €48.4m for advice and media buying for other games.
The figures provide operators and policymakers with reported comparisons of public lottery advertising budgets and tenders in Spain.