By SectorWire desk ·
Illegal gambling adverts on Meta reached 38 million Dutch users, citing research. The study examined the platform’s advertising archive for March 2026.
The research documents illegal gambling advertising exposure among Dutch users of Meta.
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VNLOK is seeking stronger platform controls against adverts for unlicensed gambling operators.
The KSA is keeping legal action available if voluntary measures against illegal gambling adverts prove insufficient.
VNLOK’s challenge concerns Meta’s handling of illegal gambling content across European markets.
Operators gain potential access to another advertising placement, but eligibility depends on registration, certification and geographical coverage.
The planned pilot aims to help Meta identify unauthorised gambling advertisers through licensing documents and website addresses supplied by Paf.
Planned platform cooperation would supply Thai police with monitoring data to pursue action against illegal gambling advertising.