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Brazil betting ban alarms LatAm experts over investor confidence

Regulation · SectorWire deskSource published 5 min read

A Focus Gaming News special report gathered industry representatives and experts from Brazil, Mexico, Colombia, Chile, Peru and Uruguay to weigh the consequences of Provisional Measure 1.394/2026 for investment, player protection and the illegal market. That measure, signed by President Lula, prohibits fixed-odds betting and online casinos. The contributors did not speak with one voice, yet a number of them converged on a shared point: Latin America requires rules it can anticipate, supervision that works and gambling policies grounded in responsibility, all of which must hold up when political power changes hands.

Bárbara Teles, who directs government relations at ABC-BET and founded and directs AMIG, described the measure as a major institutional change. Her objection is not that a state revisits its own policies; it is that a comprehensive regulatory regime is swapped, almost overnight, for something close to a complete prohibition. Teles acknowledged that holding a licence does not entitle an operator to keep the law frozen forever, yet she separated step-by-step reform from the sudden cancellation of an activity the state itself had permitted. Under the second scenario, she noted, questions about returning payments and about possible compensation claims could emerge, with the answer depending on the facts of each individual case. Legal certainty, legitimate expectations, good faith and proportionality are the principles she regards as central, and she flagged the fallout for firms that had bought licences, hired personnel, built local infrastructure and spent on technology and certifications.

Dr Miguel Ángel Ochoa Sánchez, chief executive of AIEJA in Mexico, questioned what the decision does to how LatAm markets are perceived. He conceded that Brazil's move might be read as a one-off, but in his view it still feeds an impression of instability. He argued that investors need legal certainty over the long term, above all when large sums and heavy infrastructure are at stake, and he called on governments to grasp the industry's economic weight and to craft policies that outlast electoral cycles. Failing that, he warned, a country risks pushing activity into illegality and forgoing tax income that could fund public services. Ochoa Sánchez further argued that prohibition fuels the illegal market and drives capital abroad, and that illegality leaves consumers unprotected. AIEJA's position, he said, is that a strong industry needs bespoke rules pairing firm clarity with enough flexibility for players to gain more by choosing a licensed operator, and he wants Mexico, where the sector seeks updated legislation, to treat Brazil as a cautionary tale.

Tatiana María Vásquez, a gambling-regulation lawyer and partner at Vásquez & Asociados in Colombia, framed the Brazilian events as a warning sign for the region. Her central worry, she said, is whether the response is consistent. Where debt, public health or vulnerable people are at stake, the state has to act, in her view, but it should first pinpoint the actual failures and explain why a blanket prohibition would work better than fixing them inside the regulated system. Vásquez drew a parallel with Colombia, where shifts in tax have likewise squeezed operators financially; she accepted that changing tax burdens and outlawing an activity are legally distinct, yet held that each shows why the decision to regulate and the operating conditions must stay consistent. She agreed that regulation needs institutions that survive changes of government, and her proposals were to measure the effects of reforms before adopting them, to align the relevant authorities and to keep open, ongoing dialogue between the public sector and industry stakeholders.

Carlos Fonseca, managing partner of Gaming Law SAC and of Gaming Law LatAm, rejected the social rationale for the measure in blunt terms. The Peruvian specialist argued that outlawing legal supply leaves demand intact and merely redirects it to the black market. In his account, the consequences spread across several groups: the treasury forgoes tax income, employees risk losing their jobs and users may lack any real route for complaints. He added that minors and people with gambling problems could end up dealing with operators that have no reason to impose controls or restrictions.

Luis Gama, executive secretary of CUOASEC in Uruguay, weighed the protective aims of the policy against its likely side effects. He accepted that a prohibition might lower gambling exposure inside the regulated market, but cautioned that a large share of demand would probably move to illegal operators, which lack comparable age verification, spending caps, player safeguards and anti-fraud measures. A measure meant to shield consumers, he suggested, could in practice leave them more exposed. Gama described the Brazilian episode as a lesson for the region's industry rather than proof that bans will spread across Latin America, stressing the value of stable regulation, compliance and responsible gambling policies, and the need to show the social benefits of regulation in tangible terms.

Cecilia Valdés, chief executive of the ACCJ in Chile, said Brazil's situation generates uncertainty, since licence holders had committed money and built operations in reliance on a legal framework already in place. Her own focus, though, was on the duty of authorities to honour the rules they set, whether those rules end in prohibition or in regulation. She argued that the starting point must be the law as it currently stands: unauthorised online gambling falls outside Chile's legal framework and should be pursued with the tools at hand, while an activity the legislature chooses to permit under conditions obliges the state to enforce the new framework and to safeguard those who obtained a licence lawfully. Valdés also insisted that regulation must go beyond deciding who may operate and what they pay, covering user protection, problem-gambling prevention, safeguards for minors, responsible advertising, tracing of funds and anti-money-laundering measures. Brazil, she concluded, shows that legal certainty has to be paired with controls strong enough to curb the activity's negative externalities.

For Teles, the biggest takeaway is that regulation must not be treated as a stopgap on the road to a future prohibition. Advertising, indebtedness and the safeguarding of vulnerable people, she argued, call for approaches grounded in evidence, proper supervision and proportionate rules. She also warned that Brazil's decision could shape how other governments and investors judge their own regulatory regimes: if a licensed and supervised market can be closed down so quickly, firms may start doubting the reliability of investment conditions well beyond gambling. Vásquez, for her part, stressed that data should be used to show what player-protection measures achieve and to spell out which controls could disappear once demand moves to illegal platforms.

“Banning legal supply does not eliminate demand: it simply shifts it to the black market”

Carlos Fonseca, managing partner of Gaming Law SAC and managing partner of Gaming Law LatAm

Cite as: SectorWire, “Brazil betting ban alarms LatAm experts over investor confidence”, 20 October 2026, https://sectorwire.news/item/brazil-betting-ban-alarms-latam-experts-over-investor-confidence/

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