Betano has agreed to become an official regional partner of the FIFA World Cup 2026 in Europe and South America, the company said. The tournament is scheduled to run from 11 June to 19 July across Canada, Mexico and the US, with 48 teams taking part.
Betano gains an official regional partnership role for the World Cup across Europe and South America.
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Tottenham Hotspur has signed a three-year partnership with Kaizen Gaming, making Betano an official club partner through 2029. Betano will partner with the men’s first team in 2026/27, then become the club’s betting partner across Europe and Latin America from 2027/28 until 2029; the deal includes training-kit and stadium branding.
Tottenham Hotspur announced that Betano will be an official partner of its men’s first team for the 2026/27 season. The club said the arrangement will then expand to make Betano its official betting partner in Europe and Latin America through 2029, with branding on training kit and at the stadium.
Kaizen Gaming said proposed restrictions in Buenos Aires province, including a bill to prohibit online gambling, could drive players to illegal offshore sites. Regulatory affairs senior manager Gabriel Buenos said the company supports player-protection measures but believes proposals should be assessed for their effect on the regulated market. He also cited estimates that offshore sites account for 80% of online gambling in Argentina.
Kaizen Gaming cautioned that plans to prohibit internet betting in Buenos Aires province risk sending more players to illegal offshore sites. Gabriel Buenos, a senior regulatory affairs manager at Kaizen Gaming, said the operator favours strong regulation but cautioned against steps that would send more players offshore. The company's Betano brand holds a licence in the province.
Betano said it was prioritising employee retention during the betting prohibition. The Kaizen Gaming brand said it was fully complying with Provisional Measure No. 1.394/2026.
Brazil's government issued Provisional Measure 1.394/2026 on 25 September, provisionally prohibiting fixed-odds betting and online gambling, according to the report. Licensed companies have ten days to close operations, and the measure still requires parliamentary approval. Flutter said it had stopped operating in Brazil and estimated that a shutdown through the rest of 2026 would reduce revenue by about US$70m and adjusted EBITDA by about US$20m.