Betable oversaw the UK launch of Ivy Bet and RightBet and the transfer of Bet442’s sportsbook operations to its platform in the first half of 2026. The brands are licensed by the UK Gambling Commission, the source says; Ivy Bet extends the Ivy Casino brand into sportsbook, while RightBet is a new market entrant.
The launches and migration add three operator brands to Betable’s UK sportsbook platform.
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Flutter selected Comversa Reply to develop and monitor generative engine optimisation for Sisal, SNAI and PokerStars in its Southern Europe and Africa region, according to a report dated 3 September 2026. The assignment includes assessing brand visibility and analysing responses generated by artificial intelligence systems.
Caesars Entertainment plans to launch three online casino brands in Maine this year with the Houlton Band of Maliseet Indians, the Mi’kmaq Nation and the Penobscot Nation. The company said the sites would connect with its existing sportsbook account and wallet, subject to regulatory approval.
GR8_TECH said its report found that Betsson, Betano and bet365 account for 74% of online visibility in Argentina. The company said mobile devices generate about 80% of traffic to leading gambling websites and identified opportunities in areas including niche search, mobile apps and esports.
SmartSoft announced the launch of its Cheesy Road game in Brazil’s regulated betting market on 23 April. The title is available through Esportes da Sorte, Onabet and Lottu, all brands of Grupo Esportes Gaming Brasil.
Playnetic said its games are now available through GBO on Lottomatica, Goldbet and Planetwin365 in Italy, distributed via Microgame’s platform. Three titles were included at launch, under the market’s ADM regulatory framework.