GR8_TECH report finds three brands hold 74% of Argentina’s online visibility
GR8_TECH said its report found that Betsson, Betano and bet365 account for 74% of online visibility in Argentina. The company said mobile devices generate about 80% of traffic to leading gambling websites and identified opportunities in areas including niche search, mobile apps and esports.
Operators entering Argentina can use the reported visibility and mobile figures to assess where established brands leave room for differentiation.