TransUnion report finds mixed trends among US sports bettors
TransUnion’s fourth-quarter 2024 report found that 26% of respondents had bet online or in person, up from 24% in 2023. The report also recorded a fall in bettors spending at least $500 a month, from 27% to 19%; TransUnion gaming director Declan Raines said operators should identify financially sustainable players and address high-risk groups.
Operators may need to balance player acquisition with identifying financially sustainable bettors and addressing gambling-related risk.