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Sunbet launches in Namibia with Bede Gaming platform

Deals & M&A

Sun International’s Sunbet launched in Namibia in partnership with Bede Gaming, which will provide the operator’s platform. The launch marks Sunbet’s third African market; the companies’ existing platform partnership dates to 2017 and also covers Botswana and South Africa.

The launch extends Sunbet’s reach into Namibia and adds a market to Bede Gaming’s platform partnership with the operator.

End-of-day close Sun International (SUI), ZAc, to 13 July 2026
Story date14 April 202613 July 2026

Latest reported results

Sun International JSE: SUI

Quarter ended 31 December 2009

Revenue
ZAR 2.02bn

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Regulation

Sun International launches responsible gambling charter for South Africa operations

Sun International announced a Responsible Gambling Charter on Tuesday for its online and land-based operations. The company will restrict advertising during 6am to 8am and midday to 6pm, and allocate 10% of gaming advertising content to responsible gambling messages. CEO Ulrik Bengtsson said the charter places oversight at board level and links measures to executive targets.

Sun International announced a Responsible Gambling Charter on Tuesday covering its online and land-based operations, the company said. The charter sets out commitments on player education, player protection, marketing, and staff responsibility and training.

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