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Sportradar launches Playradar iGaming brand for regulated markets

Deals & M&A

Sportradar has launched Playradar, a brand combining its sports data and audiovisual streams with casino games for operators. The company said releases are planned across regulated markets from 2026, beginning in the UK, North America and Latin America; it also announced Edo Haitin’s appointment to lead its iGaming operation.

Operators can assess a planned new source of combined sports and casino content for regulated markets.

End-of-day close Sportradar (SRAD), USD, to 8 May 2026
Story date9 February 20268 May 2026

Latest reported results

Sportradar NASDAQ: SRAD

Quarter ended 30 September 2026

Revenue
EUR 362.5m

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