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Sportradar expands Hard Rock Bet deal with PGA TOUR and UFC data

Deals & M&A

Sportradar said it expanded its multi-year agreement with Hard Rock Bet to add official PGA TOUR and UFC data, odds and live-betting features in the US. The additions include PGA TOUR hole-level markets and 3D shot tracking, as well as UFC fight statistics and live markets.

The expanded deal adds official PGA TOUR and UFC data and live-betting features to Hard Rock Bet’s US offering.

End-of-day close Sportradar (SRAD), USD, to 8 May 2026
Story date9 February 20268 May 2026

Latest reported results

Sportradar NASDAQ: SRAD

Quarter ended 30 September 2026

Revenue
EUR 362.5m

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