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Sega Sammy nearly doubles gaming revenue as losses increase

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Sega Sammy reported that gaming division revenue nearly doubled in the first half of fiscal 2027, while its loss increased. The figures cover 1 April to 30 September 2026; the company said GAN and Stakelogic were not yet included in consolidated results.

Sega Sammy reported a loss in its gaming division alongside improved results for the group. The figures cover 1 April to 30 September 2026. The gaming loss was an ordinary loss rather than an operating loss.

Net profit rose by nearly 300%, which was attributed to lower extraordinary losses.

The acquired businesses had not yet been included in consolidated figures. They are GAN Limited, a UK software company, and Eindhoven-based Stakelogic.

Sega Sammy said it was using a recovery programme to make GAN and Stakelogic more efficient. At GAN, the measures include cost savings, organisational changes and a switch to a new platform. At Stakelogic, costs and the business structure are under review. The programme calls for a shift from quantity to quality and for existing physical slot machine concepts to be brought to online casinos. The aim is to connect physical and online gambling activities.

Stakelogic became part of Sega Sammy on 28 April 2025. That month, Sega Sammy went to court seeking to terminate the agreement. The company alleged that Stakelogic had breached contractual obligations and may have acted against online gambling laws in Japan and Turkey. The court rejected the attempt and the deal went ahead.

Sega Sammy reported growth in physical casino machines, unlike its online division. Sales of existing games Railroad Riches and Super Burst went well, and a new game, Bonanza Bros, Golden Heist, was introduced. Sega Sammy wants to expand sales of existing and new casino games, with particular attention to North America. It plans to use leasing arrangements to encourage machine sales and attract new customers and markets.

South Korean casino Paradise City recorded a record drop, the amount visitors exchange for gambling chips. The drop supported revenue, but profit was lower than a year earlier because of the cost of a new hotel.

End-of-day close Sega Sammy (6460), JPY, to 11 November 2026
Story date28 September 202611 November 2026

Latest reported results

Sega Sammy Tokyo: 6460

Quarter ended 30 September 2026

Revenue
JPY 117.56bn

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