Peers for Gambling Reform urges clearer advertising labels for gambling content
Peers for Gambling Reform urged the UK advertising watchdog to require clear advertising labels on gambling content marketing, according to the group’s letter. It said the 10 largest operators generated more than 20 million views of such posts over one weekend and criticised the handling of investigations involving bet365, Ladbrokes and Betfred.
A change to advertising-label requirements could affect how gambling operators present content marketing on social media.