NetWin.it selected Fast Track’s CRM, Rewards and Greco products for player engagement across its Italian operation, the companies said. The systems will be deployed together on a single customer model; NetWin.it operates an ADM-licensed online casino and sportsbook.
The agreement gives Fast Track a combined CRM, rewards and Greco deployment with an Italian operator.
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Reportedly, Exalogic expanded its collaboration with Fast Track on 18 August to introduce agentic CRM workflows in Italy. The collaboration covers Exalogic’s network of licensed brands.
Fast Track has agreed to provide player engagement solutions for bet-at-home’s sportsbook and casino, the companies said. The platform includes a shared real-time customer model and tools for engagement, gamification, loyalty and CRM workflows.
bet-at-home has integrated Fast Track's platform to handle player engagement across its sportsbook and casino. The company said the technology is intended to support management and expansion of engagement in regulated European markets.
Terragon has appointed Tim French as commercial director, the company said. French previously worked at Greco and Fast Track, and will support Terragon’s efforts to broaden access to its player account management technology.
Betfair will continue operating in Italy through the end of 2026, with Flutter postponing its decision on the market to 2027, according to a report citing sources inside the company. The review reportedly takes account of Italy’s remote-gambling concession costs and the timetable for technology changes set by ADM; Betfair’s Italian affiliate programme ended on 31 October 2026.
Betfair Italia will keep operating at least until the end of 2026, with a final decision on its presence in the Italian market reportedly postponed to 2027. The information was reported by Gianluca Landi, a betting exchange and sports trading expert, who said he had received confirmation from sources inside the company. According to that account, Flutter decided to maintain Betfair's operations throughout 2026 and to assess the sustainability of its Italian presence at a later stage.