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Lega Serie A defends True Data betting campaign and offers talks with ADM

Regulation

Lega Serie A is defending its True Data campaign in Italy and has offered to discuss it with ADM, according to media reports. ADM reportedly asked for the campaign to be suspended, while the league maintains that competition organisers can produce official match data. The campaign began in the second round of the 2026/2027 Serie A season.

The dispute concerns how betting operators and the public are informed about official match data and legal betting.

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