IGT marks 30 years of Wheel of Fortune Slots with US campaign
IGT announced a multi-month campaign marking 30 years of Wheel of Fortune Slots, with new product launches, casino events and promotions, according to a report. The campaign includes a partnership with Carnival Cruise Line offering selected casinos eight-day cruises aboard Carnival Jubilee, where participants will compete for a $1 million prize pool.
The campaign includes a named commercial partnership between IGT and Carnival Cruise Line tied to casino promotions.