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Google requires licensed operators to meet Brazil gambling ad rules from 1 January

Business

Google announced that gambling and sports betting advertisers in Brazil must provide a valid Ministry of Finance licence to continue running ads from 1 January. The reported policy also requires gambling advertisements to include responsible-gambling information, warnings about excessive gambling and links to support services.

Operators without the required licence documentation may be unable to advertise gambling services through Google in Brazil.

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Regulation

Spillemyndigheden seeks cooperation with tech platforms over illegal gambling

Denmark’s Spillemyndigheden is seeking greater cooperation with technology platforms and payment providers to address illegal gambling, its head Anders Dorph said. Estimates of licensed-market channelisation range from 78% to 82%, while a regulator survey found that 6–7% of Danish gamblers use illegal sites; the regulator has met Meta and held talks with Google.

Denmark’s Spillemyndigheden is seeking cooperation with technology platforms and payment providers to tackle illegal gambling, its head Anders Dorph said. Dorph said the regulator met Meta in May and is seeking another meeting, and has held talks with Google.

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