Google excludes sweepstakes casinos from social casino games policy
Google updated its Gambling and Games policy on 28 October 2025, stating that sweepstakes casinos do not qualify as social casino games and are ineligible for certification under that policy. The update identifies sweepstakes casinos as an example of games outside the social casino framework; the Social and Promotional Games Association said its members follow established legal practices.
Operators can no longer seek Google certification for sweepstakes casinos under its social casino games policy.