Genius Sports and X have partnered to provide NFL Gametime users with live scores, statistics and insights. The companies are integrating official NFL data into the feature for fans.
The partnership brings official NFL data to X users through NFL Gametime.
The day’s most important stories, free. One email a day.
Genius Sports raised its 2026 revenue forecast to $1.015bn-$1.035bn and adjusted EBITDA guidance to $287m-$297m, following Q3 partnerships with Kalshi and Polymarket. The company reported Q3 revenue of $269.9m and adjusted EBITDA of $87.1m, while its year-to-date net loss was $147.9m; CEO Mark Locke said the business was benefiting from its combined scale after acquiring Legend.
Genius Sports has lifted its expectations for revenue and EBITDA in 2026. Leadership expects 2026 revenue between $1.015bn and $1.035bn, with adjusted EBITDA between $287m and $297m.
Analysts issued views on Genius Sports, Churchill Downs, Rush Street and Gaming and Leisure Properties, according to the report. One analyst said Macau’s October gross gaming revenue fell 10% year on year, while another noted a proposed 19% value-added tax on online gaming deposits in Colombia that still requires legislative approval.
Analysts discussed Churchill Downs, Boyd Gaming and wider gaming-sector prospects in notes dated 20, 23 and 25 October. David Katz estimated Churchill Downs’ Visa sponsorship of the Kentucky Derby at $3m-$8m, while David Bain said he expected Boyd Gaming’s company-wide EBITDA to be flat year on year in Q4 2026.
BetMGM said it renewed its NFL marketing partnership in Canada, extending the agreement by one year on 23 October. The deal, first agreed in 2022 for Ontario, now covers Alberta as well and allows BetMGM to continue using NFL branding in its Canadian marketing.
The annual value of sports betting sponsorship deals in the Americas rose 145% between 2020 and 2025 to more than $1.45bn, according to GlobalData's Sponsorship Sector Report – Gambling & Betting – Americas 2026. The number of contracts grew 106.6% over the same period, with football the leading channel.
The yearly value of sports betting sponsorship deals across the Americas grew 145% between 2020 and 2025, reaching more than $1.45bn, according to the Sponsorship Sector Report – Gambling & Betting – Americas 2026 produced by GlobalData. Over the same period the number of contracts rose 106.6%.