Fondazione Fair links behavioural analysis to Italy's new online gambling concession
Fondazione Fair's study says Italy's new online gambling concession introduces behavioural analysis systems intended to help prevent problematic gambling. It identifies artificial intelligence as a way to analyse player activity over time, while calling for shared guidance, consistent criteria and accountability over how the systems are governed.
Operators may need to implement behavioural monitoring under the new concession, with governance standards still to be defined.