Finland’s National Police Board has begun announcing approvals for gambling licences ahead of the planned online market opening on 1 July 2027. Applications opened in March 2026, while the article presents a manually updated list of approved licences and their holders where available.
Licence approvals signal which operators may be positioned to enter Finland’s liberalised online gambling market.
| Date | Company | Amount | Story | Appeal status |
|---|---|---|---|---|
| Amber Entertainment Finland, Benelongs | Not stated | Finland’s National Police Board confirms 18 online gambling licensees | Not stated | |
| Not named | Not stated | Finland’s National Police Board grants 18 gambling licences | Not stated | |
| Hippos ATG, Wildz Group | Not stated | Hippos ATG plans Finnish launch on 1 July 2027 after licence announcement | Not stated | |
| Wildz Group, Veikkaus | Not stated | Wildz Group says it is first to secure Finnish online licence | Not stated | |
| ATG, Suomen Hippos | Not stated | Hippos ATG says it receives five-year Finnish igaming licence | Not stated |
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Betsson announced a five-and-a-half-year sponsorship of HJK Helsinki starting 1 July 2027 and running to 31 December 2032, covering both the men's and women's first teams. HJK said it is the largest commercial agreement in Finnish football history; the value was not disclosed.
Betsson announced a five-and-a-half-year sponsorship agreement with HJK Helsinki, one of Finland's main football clubs. The partnership will begin on 1 July 2027 and run until 31 December 2032, the company announced. According to the club, it is the most important commercial agreement in the history of Finnish football. The financial value of the agreement was not made public.
Finland’s National Police Board reported that the Gambling Administration had issued four prohibition decisions and imposed six conditional fines by mid-2026 for illegal gambling marketing under the Lotteries Act. Corporate conditional fines range from €100,000 to €1.2 million, while individual fines range from €30,000 to €200,000. The market is due to open to operators in July 2027.
Finland's National Police Board said the Gambling Administration has issued four prohibition decisions and imposed six conditional fines this year over breaches of the Lotteries Act concerning marketing of unauthorised gambling services in mainland Finland. The board announced the figures on Wednesday, according to its statement. The measures cover gambling promotions on websites, social media and live-streaming platforms.
The House of Lords Liaison Committee urged the UK government to ban gambling advertising. Its follow-up report also called on ministers to drop the aim of growing the licensed industry and return to a policy of tolerating gambling without promoting it. Industry figures and researchers dispute the report’s treatment of survey data, advertising measures and illegal-market risks.
The House of Lords Liaison Committee has urged the government to ban gambling advertising "as soon as practicable" and to abandon its aim of growing the licensed industry, in a follow-up report published on 17 September. The committee said there is "no evidence for the safety of gambling advertising" and that voluntary measures "have not gone far enough". The government has two months to respond.
Veikkaus awarded Legora AB a contract for a legal AI tool in Finland, reported by TED. The award value is EUR 402900 and covers IT services including consulting, software development, internet and support.
TED lists the tender as closed, with its submission deadline passed on 15 October 2026, as reported by TED.