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Finland’s National Police Board confirms 18 online gambling licensees

Licences & markets2 min read

In brief

  • Finland's National Police Board confirmed 18 companies have received online gambling licences.
  • The market is due to open on 1 July 2027; 63 applications remain under review.
  • Processing of pending applications is estimated at six to eight months.
  • Applications remain open; the Finnish Supervisory Agency takes over supervision in July 2027.

Finland's National Police Board (Poliisihallitus) has confirmed that 18 companies have received licences to enter the country's new online gambling market, which is due to open on 1 July 2027. The board said 63 licence applications are still being processed. The names of the licensees have been published, but their iGaming brands and domains have not been confirmed.

The board's published roster of licensees, dated 29.10.26, contains 18 entries. The companies named are Amber Entertainment Finland Ltd, Benelongs Ltd, Buccone Trading Limited, Cloudberry Ent Limited, Hippos ATG Oy, Granturo Finland Ltd, KuuFlip Limited, Nivei Ursi Limited, UnionJack Limited, Pot Luck Club Ltd, RocketLily Ent Limited, Roi Roger Limited, SixthSpin Limited, Skill On Net Ltd, SuomiVeto Oy, Sunflower Gaming Limited, Stare Straight Ltd and YTBlue Limited.

The board expects to need six to eight months to work through the applications still waiting. Juho Puisto, a senior adviser at the National Police Board who works on gambling administration, explained that officials check every applicant against the requirements of the Gambling Act. Background details for Finnish applicants are largely available through national registers, he noted. Because foreign companies make up most of the applicants, he said, those firms must themselves provide the official reports and other attachments the board requires.

Puisto said a single application may involve reviewing up to hundreds of pages of documents. He described the pending applications as comprehensive and said documents from authorities in different countries vary widely in content and presentation, which typically requires the board to ask applicants for supplementary details or explanations. The board also asks applicants to expand descriptions of their own operations where necessary, and such requests affect processing times, he said.

The board began taking licence applications in March, and submissions are still open. Supervision of gambling and the granting of licences remain with the National Police Board through the end of June 2027. Starting in July 2027, the Finnish Supervisory Agency will assume both responsibilities.

Companies confirmed as licensees
18
Licence applications still pending
63

“The National Police Board investigates for each applicant whether they fulfil the criteria provided for in the Gambling Act”

Juho Puisto, senior adviser for the gambling administration of the National Police Board

Status and next steps

Earlier licence decisions by National Police Board

DateCompanyAmountStoryAppeal status
Not namedNot statedFinland’s National Police Board grants 18 gambling licencesNot stated
Nordplay Group, 7betNot statedFinland approves Nordplay, 7bet and SkillOnNet for 2027 market entryNot stated
Hippos ATG, Wildz GroupNot statedHippos ATG plans Finnish launch on 1 July 2027 after licence announcementNot stated
Wildz Group, VeikkausNot statedWildz Group says it is first to secure Finnish online licenceNot stated
ATG, Suomen HipposNot statedHippos ATG says it receives five-year Finnish igaming licenceNot stated

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Licences & markets

Hippos ATG says it receives five-year Finnish igaming licence

Hippos ATG, the joint venture of Sweden's ATG and Suomen Hippos, said it has secured a five-year online gambling licence ahead of Finland's regulated market launch on 1 July 2027. It is the second operator to confirm a licence after Wildz group. Finland's National Police Board has not publicly disclosed any application outcomes.

Hippos ATG, the joint venture of Sweden's ATG and Finnish horse racing body Suomen Hippos, said it has received a gambling licence ahead of Finland's regulated online gambling market launch, according to an approval the company shared on social media. The licence is valid for five years. The company is the second operator to confirm receipt of a licence, after Malta-based Wildz Group. Finland's National Police Board has not publicly disclosed the outcome of any licence applications.

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