Codere and Multimedios launch RG TV in Mexico
Codere and Mexican media group Multimedios launched RG TV in Mexico this week as part of a relationship spanning five years. Codere marketing manager Silvia Gabriela Martínez Estrada said the company views Monterrey as its strongest-performing market and linked its regional growth plans to the partnership.
The launch adds a jointly developed media project to Codere’s five-year relationship with Multimedios in Mexico.