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Brazil Senate sports committee debates restrictions on betting advertising

Regulation

Brazil’s Senate Sports Committee held a public hearing on 23 April to discuss sports betting regulation and possible restrictions on betting advertising. Participants took opposing positions on limits and a full ban, while Senator Carlos Portinho said the federal government had failed to regulate the advertising; the hearing lasted six hours.

Any advertising restrictions could affect betting operators and the sports organisations that receive sponsorship income.

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Regulation

Brazil Senate committee approves bill to restrict betting advertising

Brazil’s Senate Science, Technology, Innovation and Information Committee approved Bill 2470/2026, which proposes broad restrictions on gambling and sports-betting advertising and sponsorship. The committee also approved an urgency request for the Senate plenary to consider the bill; existing sponsorship contracts would have 24 months to adapt or end under the proposal.

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