Betsul sponsors Fight Music Show 8 in São Paulo
Betsul is sponsoring the eighth Fight Music Show, scheduled for 30 May in São Paulo, and is its official sportsbook. Marketing manager Mateus Rosa said the company views the event’s mix of sport, entertainment and digital influence as a way to reach audiences in Brazil; he also said Betsul plans to promote responsible gambling at the event.
The sponsorship gives Betsul a prominent role at a Brazilian combat-sports entertainment event, with responsible-gambling messaging part of its stated plans.