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Betfred extends Sportradar retail technology deal across 1,300 UK outlets

Deals & M&A

Betfred and Sportradar extended and expanded their partnership under a multi-year agreement covering technology for Betfred’s 1,300 UK retail outlets. Sportradar will upgrade the retail platform and continue improving it; the companies did not disclose financial terms or a deployment schedule.

The agreement covers technology upgrades across Betfred’s UK shops and gives Sportradar an ongoing role in the platform.

End-of-day close Sportradar (SRAD), USD, to 20 March 2026
Story date22 December 202520 March 2026

Latest reported results

Sportradar NASDAQ: SRAD

Quarter ended 30 September 2026

Revenue
EUR 362.5m

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Deals & M&A

Sportradar raises Q3 revenue 24% to €362.5m

Sportradar said revenue for the three months to 30 September 2026 rose 24% year on year to €362.5m. Betting Technology & Solutions revenue increased 27% to €296.7m, while adjusted EBITDA rose 21% to €102m. The company reported profit of €27m after €6.1m in income tax payments.

Sportradar reported that revenue from its Betting Technology & Solutions business rose 27%, driving an overall revenue increase in the third quarter of 2026. Total revenue at Sportradar was €362.5m for the three months to 30 September, up 24% year-on-year. Adjusted EBITDA climbed 21% to €102m.

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