BETBY appointed Gonzalo Navarro as senior business development director for Latin America, the company said. Navarro previously held commercial roles at Vibra Gaming and Control F5 and will focus on expanding BETBY’s regional presence and partnerships.
Navarro’s appointment gives BETBY a commercial lead focused on Latin American growth and partnerships.
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Reportedly, BETBY will provide sportsbook technology, betting content and managed services to Lebull under a partnership. Lebull will retain its existing frontend while integrating BETBY’s sportsbook capabilities.
BETBY will supply sportsbook technology, betting content and managed services to Polish betting brand Lebull under a partnership between the two companies. Lebull will keep its current frontend while integrating BETBY's sportsbook capabilities behind the scenes, the companies said.
BETBY has entered Poland’s regulated betting market through a partnership with Betters, the companies said. Betters integrated BETBY’s sportsbook solution, including the Betby Games esports feed; the agreement marks BETBY’s first partnership in the country.
Reportedly, BETBY has agreed a partnership with platform provider NGX to extend its sportsbook technology across Latin America. Under the deal, the Malta-headquartered supplier's sportsbook will be built into NGX's platform, widening its reach in Brazil's regulated betting market.
BETBY said its sportsbook GGR rose 42.7% in the first half of 2026 compared with the same period in 2025. Active players across its partner network increased 47% and bets rose 21.2%; Betby Games GGR grew 28% year on year.
Sportsbook supplier BETBY reported further year-on-year growth in Q2. The report links the quarter's performance to the World Cup and esports.